On my trip to japan last week, my shampoo ran out and I decided to hedt down to the famous japanese pharmacy to stock up on it. I chanced upon this group of aunties snapping up this particular brand and I immediately decided to go have a look. Turns out they were grabbing this shampoo call "Tsubaki" by Shiseido (yeah, the beauty compan is that diversified over there...haha) and i immediately decided that I gotta try out too!
So I bought a small shampoo to try and gosh! The shampoo felt ily after I rinse my hair (cos it contained Tsubaki, aka, Camilia, oil) and just when I decided that it is way too oily, the miracle happened! Throughout the day, my hair actually do not feel oil at all! In fact, just one wash and i noticed my hair more managable and better compare to using Ascience (which I realised it's actually from Kao!). I mean Ascience leave my hair nice and all, but Tsubaki gave me that protection of nourchment ater wash and the oilyness stop after yor hair dries. Amazing!
Then I googled it up and realised that since Tsubaki was iriduced in Aug 07, it immediately shot to overtake Lux as the number 1 shampoo in Japan. And! Lux actually was No. 1 for 6 years continously! I love it so much that I bought 1 more bottle back home..haha...and the TV advert is great too! In fact sales were so encouraging that Shiseido now had introduced a luxe version of the old Red Tsubaki, the new one is white and the advert also features top Japanese ladies (which I find much gorgeous over the Korean ones anytime...haha) In fact, I realised that when they first started the they already featured 6 starlets (Yukie Nakama, Rena Tanaka, Takako Uehara , Ryoko Hirosue, Arisa Mitsuki, and Yuko Takeuchi ) , but somehow the adverts showed like a dozen Japn women all so pretty...Don't you wish you'll age like them too?
I really love the adver and the song...haha
Just when i thought they have exhausted all their resources, I chanced upon a new commercial featuring their spokespersons in kimono! How Japan can it get?!
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